Amazon has announced the date when its Black Friday sales will start at it's earlier than usual. Where it traditionally kicks off its BF event a week before the day itself, it'll start eight days beforehand this year.

We've been covering Black Friday deals for years, and using this expertise, we should be able to pretty accurately predict when Amazon's sale will actually begin in 2024. We've gathered our prediction below,

Because by "smart people" we mean those of you who are, here in early November, getting a head start on your holiday shopping. Your reward? This weekend's sales-a-palooza, which is chock-full of Amazon early Black Friday deals.