Customer acquisition is a critical metric regardless of your field ... and overall goals. In Google Analytics you can set up destination goals (with the "thank you" page after a purchase as the ...

True customer acquisition doesn't end after the first purchase. The first purchase is a necessary step, but the second purchase is really the key to driving long-term value for your company. On ...

Phone calls can be one of the most valuable touchpoints between businesses and their customers in today’s fast-paced digital economy. But while we’ve seen ...

Sustainable 11.8% CAGR Reflects Enduring Customer Loyalty Solutions (CLS) Demand Across SectorsMiddleton, Massachusetts, ...

With this acquisition, CleverTap aims to integrate analytics, engagement, and promotions into a unified offering, enhancing its value proposition for clients across sectors like gaming, retail, and ...

Consumer Edge, founded in 2009 and known for its consumer-focused data intelligence, has been pursuing a strategy of selective acquisitions to enhance its market position. The company, backed by ...

On Friday, Morgan Stanley (NYSE:MS) analysts upgraded Clearwater Analytics Holdings ... margins should be higher post-acquisition due to expected lower customer acquisition costs (CAC) under ...

The integration of rehook.ai's innovative promotions engine unifies analytics, engagement, and promotions, boosting AI-driven ...