Applegate, L. M., F. W. McFarlan, and R. D. Austin. Corporate Information Strategy and Management: Text and Cases. 6th ed. New York: McGraw-Hill, 2003.
Rangan, V. K., and Marie Bell. Transforming Your Go-to-Market Strategy: The Three Disciplines of Channel Management. Boston, MA: Harvard Business School Press, 2006.
Some results have been hidden because they may be inaccessible to you
Show inaccessible results
Feedback