Product-led growth (PLG) is dominating B2B software-as-a-service (SaaS) conversation because it's proven to work extremely well and to be extremely fast. The concept of PLG has been around for a long ...

They also reinvigorate B2B influencer marketing ... Product-Led Growth in the SaaS Era Talking about product-led growth (PLG) ...

Many of today's most successful SaaS companies rely on a product-led growth (PLG) go-to-market strategy to scale their ... marketing and enablement strategies. The most effective B2B marketers will ...

According to OpenView's 2023 SaaS Benchmarks Report ... 75 percent of B2B software companies will employ AI-driven PLG strategies to optimize user onboarding and feature adoption.

Strengthens Portfolio with Strategic Expansion in Latin America ~~ First of Four Anticipated Acquisitions in 2025 ~NEW YORK, March 18, 2025 ...