Alison.ai, a leader in AI-driven advertising technology, has successfully closed a $13.3 million seed funding round, with ...

The effort comes two years after the 125-year-old brand underwent a refresh and jump-started its marketing strategy.

Drew Panayiotou, most recently of Pfizer, is tasked with embracing new technology and keeping up momentum for brands like Dr ...

The streaming platform, which now boasts 70 million global ad-tier users, also collaborated with Kia in Korea around the ...

‘Tis the season for seasonal drinks like eggnog, cocoa, apple cider and, according to The Coca-Cola Company, Sprite Winter ...

The biggest beneficiary of a second Trump term in a social media sense looks set to be the platform formerly known as Twitter ...

Alison Payne, who succeeds longtime marketer Jonnie Cahill, previously revamped brands like Dos Equis and oversaw global beer ...

The delivery platform’s first work from Gut Miami puts a refreshing spin on the common childhood occurrence of being told ...

Investment amount was not the only factor influencing outcomes. Company type also impacted website viewership, with direct-to ...

The cookie brand’s work with digital commerce agency Goodness is at the core of its marketing transformation agenda.

Discussing Q3 earnings, CFO Chris Turner also said the technology is helping to reduce churn and should be easily scalable ...

Sarah Moore discussed changing Cracker Barrel’s approach to partnerships and prioritizing apps like TikTok to keep a finger ...