Alexandra Morehouse joined Banner Health, a nonprofit health system headquartered in Phoenix, Arizona, as chief marketing officer in 2015. Since then, she has not only secured a half-billion ...

In a similar way, generative AI represents a watershed moment in digital marketing. Banner ads may have introduced marketing’s holy grail targeting strategy – right person, right message, right time – ...

Banner Health hires Geisinger's marketing chief, Don Stanziano, as senior VP for marketing, brand, and PR. Stanziano brings a track record of experience.