Business development reps (BDRs): Outreach, Apollo, Drift, etc., can leverage AI to handle prospecting, lead scoring, and initial outreach, answer common questions, and set up meetings at a scale ...

These quiet consumers are known as shadow buyers, specifically because they lurk in the shadows as they seek to learn about the products and services available to meet their needs. They’re researching ...

Today, it’s much more common for firms to have to compete for work through formal purchasing processes—and, even when firms win these competitive pursuits, they are often required to deliver services ...

Cresta is arming Brinks Home with proactive knowledge about why customers are calling and which behaviors have the biggest impact. As a result, Brinks Home has increased its NPS by 30 points and ...

One way or another, companies will need a way to verify that a bot is acting with consent—and maybe even how much it knows about what it’s doing. Second, process. Once we know who the agent is, what ...

Percent of U.S. Brands saw declining CX Index scores for the second year in a row, Forrester reported at its CX Summit.

Aquant, providers of an agentic artificial intelligence solution for service professionals, has launched Retrieval-Augmented Conversation (RAC), an AI model that engages users in fully guided, context ...

Across the customer service world, the advantages of self-service for companies and customers are clear. But the best way to drive customers to self-service is a lot murkier. For some, the thought was ...

Taking your ERP system to the cloud is more than just a technical upgrade-it is a chance to rethink how your teams work, how data flows, and how value gets measured.

Omnisend's new suite includes tools for natural-language segmentation, automated copywriting, and tailored product recommendations.

Formstack, a provider of data capture and workflow automation, has rebranded itself as Intellistack and launched Intellistack Streamline, a no-code process automation platform that empowers ...

Build with Wunderkind allows companies to select the performance marketing integration tools best suited for their architecture, resources, and goals.