The letter also critiques the new logo and graphic identity as disconnected from Jaguar’s core narrative of “modern luxury” and lacking the coherence expected from a brand steeped in history ...

Credit: Jaguar/Discord/Sun Day Red/Slipknot We've been looking forward to the logo design trends of 2025 but before we forget all about last year, why not revisit our most popular logo and ...

Jaguar was one of the premier British sports brands during the 20th century, having offered some truly world-beating vehicles. These included the XK120, which was the fastest car in the world when ...

Former Jaguar Greg "The Mangler" Huntington joins ... and one of the wealthiest and most patient owners in sports in Shad Khan. Huntington noting his source is none other than Brunell, the ...

Gareth Jones, then 17, was behind the wheel of a white Dacia when he collided head-first into an oncoming Jaguar, leaving both his passenger and the driver of the car he hit with life-changing ...

In particular, a promotional video Jag unveiled as part of the campaign — which also included an updated typeface for Jaguar's iconic logo, a redesigned leaping-jaguar mark, and a new creative ...

Jaguar’s radical new EV has been the center of attention over the past few weeks. For better or worse, the British automaker is plowing ahead with plans to turn sales around with a new lineup of ...

One of its most important objectives was to show the world that Jaguar, a carmaker once heralded for its sports cars, could still cut it like the best of them. With the XK being more of a grand ...

Aged 14, and having grown accustomed to city life, Autumn discovers her childhood village is under threat from animal traffickers and decides she must return to the Amazon to her beloved jaguar.