Explore essential strategies for crafting a standout brand name, including construction methods, naming approaches, and key ...

Model-turned-actor Gang Dong-won has ventured into the fashion industry, launching his own brand, NONYMOUSAA, his agency AA ...

The infusion comes shortly after the influencer-founded brand's rollout to all Ulta Beauty and Ulta at Target doors.

But that's not the case at all. Innovative CPG companies are setting up their own secure environments to maximize the opportunities of partners they can collaborate with and the use-cases they can ...

At its core, BlackRock is in the asset management business, meaning it manages assets on behalf of the clients who own those assets. So, while BlackRock's funds hold significant stakes in some of ...

Oftentimes I am asked, what are the pros and cons of having your own brand versus supplying the product for someone else’s brand? As in anything, there are two sides of the coin, but deciding ...

Together with a handful of rivals, the Frenchman is fomenting a small revolution in Germany by replacing disparate in-house brands with a full own brand that links the retailer with a product range.

“Deals of Desire” will run on TV, TikTok, YouTube and out-of-home and follows similar efforts from the retailer that bridge content and commerce.