In an agency landscape where data-driven insights and automation are integral, the essence of meaningful engagement still ...

Cannes Lions teams up with LinkedIn as the headline partner and Stein IAS as supporting partner to launch the first-ever Lions B2B Summit, bringing together global leaders to discuss the future of B2B ...

The Cannes Lions International Festival of Creativity has announced the debut of the first-ever LIONS B2B Summit, taking ...

Shopware, the leading global open-source e-commerce platform, hosts its North America Partner Day today in Chicago at the ...

With B2B influencers on the rise, experts in the region advise marketers to prioritise trust and credibility over visibility and metrics. Meanwhile, an emerging business to human (B2H) trend is ...

Partnering with the London Marathon has helped b2b-focused TCS grow its brand value tenfold, says marketing chief Abhinav ...

Ranbuild’s new campaign promises “Your Shed Your Way”—finally, a legitimate reason to avoid laundry in a steel fortress.

Ranbuild – a steel building provider – has worked with I.M.A B2B on a campaign designed to spotlight Ranbuild’s structures’ ...

DARKO, Precious GYAU, &  Elizabeth EWUDIWA Companies are increasingly realizing the crucial role of thought leadership in ...

Leading steel building provider Ranbuild, has launched its first major campaign with new agency partner I.M.A B2B, marking a ...