Introduction In today’s data‑driven environment, professionals from finance managers to social‑media analysts need spreadsheet software that does more than tally numbers in neat rows and columns. They ...

BofA analyst maintains Buy rating on Salesforce, driven by growth in Data Cloud and potential of Agentforce by 2027. Salesforce’s Data Cloud sees strong growth, supporting Agentforce adoption ...

When Salesforce announced it would no longer sell its CPQ (Configure, Price, Quote) solution to new customers, the move sent a ripple effect through revenue teams everywhere. Once a staple for many ...

More businesses are shifting the bulk of market budgets from television and print media to digital marketing platforms. Traditional pay TV lost 6 million customers over the past 2 years ...

MarTechBot is thinking ... Using surveys from the last six months, we’ve added a section on AI adoption in marketing and updated the section on marketers’ attitudes. There is a lot of talk about AI’s ...

If you’re still thinking influencer marketing is only for big-budget brands, I encourage you to read this. The power of micro-influencer automation for ...