Researchers isolated one kind of cone in the eye and aimed lasers at it to allow subjects to see a super vibrant teal shade ...

A team of scientists has found a way to unlock a color that doesn't exist in the natural world. Named "olo," this new shade ...

A team of scientists in California say they have discovered a new color they named Olo, but you can't see the "most intense ...

Given that olo can now only be seen by directly stimulating thousands of cells in the retina, it will not be utilized in consumer products anytime soon. Ng said that it could not be produced as a ...

Scientists have created a new platform called 'Oz' that uses laser light to control up to 1,000 photoreceptors in the eye at once. Using Oz, the researchers showed people images, videos and a new, ...

Scientists at UC Berkeley have achieved the seemingly impossible — they’ve created a color that lies beyond the natural range ...

Researchers have found a new color, named olo, by firing laser pulses into their eyes; Stuart Semple has recreated the hue he ...

Scientists have created a technology called Oz that stimulates individual photoreceptor cells in the human eye to create an entirely new, ultra-saturated color never seen in nature—dubbed olo.

Described as a kind of blue-green, the new color—named “olo”—can only be seen using lasers to manipulate certain photoreceptors.

UC Berkeley computer scientists and vision scientists have developed a technology that enables the human eye to see a new color. The color is an extremely bright green-blue hue called ...

Although the setup required to accomplish this feat is currently complicated, this finding could provide more understanding ...

Meet "olo": a vivid, hyper-saturated blue-green that can't be captured by screens or paint.