However, Indonesia’s Gen Z isn’t simply focused on health and wellness. “Gen Z eating habits also tend to be more unstructured than older generations, with a particular proclivity to snack throughout ...

Researchers have combined the theory of planned behavior, the technology acceptance model, and diffusion of innovations theory to investigate rooftop solar adoption in China. From a 1,200-person ...

News about Consumer Behavior, including commentary and archival articles published in The New York Times.

Demographic Trends: While birth rates in the U.S. have shown some fluctuations, the population of infants and toddlers remains substantial, ensuring a steady consumer base. Moreover, the rising number ...

Circana is reporting that U.S. consumers are facing much more than just tariffs influencing their retail activity. In addition to tariff concerns, the pressure of rising debt, extreme weather, and ...

By measuring both conscious preferences and subconscious associations, businesses can uncover the hidden motives influencing consumer behavior. Implicit testing goes beyond what consumers can ...

"Consumer behavior across the foodservice industry is shifting rapidly, driven by convenience, customization, experience and an evolving value equation," said Amanda Buonopane, senior manager ...

Top five factors influencing consumer spending - sustainability, ultra-processed foods (UPF), habits, trends, affordability.

Understanding what affects consumer buying behavior can be complex, but it boils down to psychological, social, personal, economic, and cultural factors.

Keeping up with the latest consumer behavior trends helps you stay ahead of the competition. It also helps you run better marketing campaigns to attract your target audience. Looking to 2025, the ...

What Influences Consumer Sentiment? Factors that influence consumer sentiment can range from economic conditions to geopolitical events.