Atsuko Fukase formerly wrote about banking and M&A deals from The Wall Street Journal's Tokyo bureau.

Self-care queens and Sanrio fans unite to savor this collab that will leave you feeling fresh and fragrant with Hello Kitty and her friends!

The airport in the Japanese city of Kunisaki has been renamed in honor of Hello Kitty. Sanrio Entertainment told PR Times ...

Sanrio's Hello Kitty and Friends are ready to take over the puzzle game space with a new take on the genre, as previously ...

From Hello Kitty to Pikachu, the country changed what the world considers adorable. But do these characters represent joy — ...

On the "menu" this year are iridescent totes and hoodies, lilac tees, ceramic mugs, thermal bottles, keychains, pins, ...

These themed trains in Japan include Pikachu, Hello Kitty, dinosaurs, and one specially dedicated to drinking sake.

SHOPPERS are in a frenzy over Primark’s new clothing range, inspired by an iconic 90s character. From pieces inspired by ...

Japanese culture—from the uplifting charm of kawaii aesthetics to the growing love for matcha—is reshaping how Gen Z and ...

Sanrio's 2025 popularity contest is closing in, and fans worldwide can cast their ballots even further by buying one of many Sanrio necklace charms.

With embroidery, nostalgia and a plushie pool of apples and hearts, Péro’s new collection transforms Hello Kitty into a ...