To market products in an era where the buyer is not human, marketing teams may need to start thinking from the agent’s ...

Whether it’s leveraging community events, optimizing local SEO or forming strategic partnerships, the right approach can make ...

With incidences of ransomware on the rise, nobody should even be thinking that an attack is something that couldn’t happen to ...

Marketing analytics has undergone a profound transformation in recent years, fueled by the growing need for real-time insights and data-driven decision-making. In her latest research, Kamini ...

Wrapping up Q4 earnings, we look at the numbers and key takeaways for the sales and marketing software stocks, including Sprout Social (NASDAQ:SPT) and its peers. The Internet and the exploding ...

German shipyard Lürssen has appointed Luca Raumland as director of sales and marketing. Raumland, who is departing his role as chief commercial officer at Greenline Yachts, has nearly 20 years of ...

Palo Alto Networks surpasses $1.5 billion in cumulative sales through the Google Cloud Marketplace. "This deep collaboration helps customers achieve their AI and digital innovation objectives ...

"Surpassing $1.5 billion in sales on Google Cloud Marketplace signifies the demand for innovative security solutions as organizations prioritize cloud-first strategies." Google Cloud Marketplace ...

However, metrics have shown that companies can’t achieve scalable and sustainable success without the sales and marketing departments. The sales department is the lifeblood of every organisation. They ...

Electrical supplies distributor McNaughton-McKay Electric Company appointed Steve Guidry as Executive Vice President of Sales & Marketing. Guidry has more than 30 years of experience in electrical ...