Adopting a more laid back online persona is a potentially rewarding, but risky strategy for capturing Gen Z's attention, says ...

Meta for Business earns top honors in 2025 for its innovative AI-enabled targeting, multi-platform reach, and data-driven insights, setting the ...

The e-commerce giant recently shut down its own TikTok clone but apparently is still interested in owning a piece of social commerce.

While that content has its place in the B2C world, your business deserves a social media strategy that's unique to your organisation ... Case Studies and Success Stories Highlight real-world examples ...

Created by Third Door Media, Digital Marketing Depot features ... Find out in this guide featuring high-converting examples and actionable design strategies. Whether you're building campaigns ...

When new clients come to me panicking about social media, my first question is always about their actual goals. A garden center I worked with didn't need viral TikToks - they needed to drive local ...

The changes in SEO and search over the last year or so have meant that social media has become an even more important part of an online strategy. Brands need to consider their visibility across ...

Annie Highfield will join Ruder Finn as Group VP, Social & Influencer Strategy "I'm thrilled to welcome both Sara and Annie to the Digital Integration Group at Ruder Finn," said Eric Petersen ...

A well-designed social media marketing plan delivers another invaluable resource to boost marketing outcomes: customer data. Rather than being overwhelmed by the 3Vs of big data (volume ...

AI can take over many of the social media tasks that are time consuming and monotonous, freeing up teams to focus elsewhere. This time could then be used to organically interact with customers, plan ...

Elon Musk's xAI has acquired X in a deal that values the social media platform at $33 billion and allows the value of his artificial intelligence firm to be shared with his co-investors in the ...