Desperate for Bing Users, Microsoft Creates Sneaky Search Interface That Looks Like Google
This type of strategy is sometimes called a “dark pattern,” or a deceptive pattern that tricks users into doing something they did not intend. Below the Google-looking search bar, including a Google Doodle-esque cartoon, regular Bing results are displayed.
Bing is using a clever new trick to convince users into thinking that they're using Google by changing the look of the site.
Google attacked Microsoft for “its long history of tricks to confuse users and limit choice,” less than than three weeks after it was accused of “reducing people’s choice and control over how their ...
Microsoft is reportedly using deceptive tactics to grow its market share against Google in the search landscape by making ...
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