"I don’t think anyone else will ever be able to say they got to marry the love of their life by a big Cheez-It in front of 50,000 people!" the groom tells PEOPLE Cheez-It A Cheez-It superfan ...

Fans of football are in luck. It’s no surprise that Cheez-It wants college football fans “feelin’ the cheeziest” and snacking on its signature crackers throughout the season, but the brand ...

The brand is rolling out two new flavors inspired by the popular food—Cheez-It Snap’d Extra Crunchy Margherita Pizza and Duoz ...

The confection allows consumers to take the flavor from a bowl of chicken noodle soup on the go, and Kellanova turns to pizza ...

The Kellanova-owned brand received an estimated $26.1 million in media value around last month's college football bowl game ...

Illinois is no stranger to late heroics. The Illini entered Tuesday’s Cheez-It Citrus Bowl, leading the nation with four fourth-quarter comebacks. Once again, things would come down to the final ...

CHICAGO — Kellanova is expanding its Cheez-It cracker brand with two new pizza-inspired flavors.

Bowl games don't mean anything? Don't tell that to Illinois and South Carolina. Here's how social media reacted to the big Illini victory.

Britain’s obsession with protein has hit new heights, according to new data from Tesco. The beloved bag of crisps, which has been the most favoured snack accompaniment to its meal deal for years, was ...