On Wednesday, video monetization platforms Connatix and JW Player announced plans to merge into a new entity called JWP Connatix.

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

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AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

HUMAN plans to build a deterministic ID from its tracking of more than 20 trillion digital signals per week across 3 billion devices, to aid attribution.

Google should spin out its entire network unit as a public benefit “B Corp” with capped margins. writes Arete Research's ...

Pinterest is picking up supporters on Wall Street. Plus, what’s up with Google and Reddit's search advertising, AI and data ...