Marketing Week3h
Sainsbury’s shows strong growth as focus shifts to value and loyalty
Despite financial struggles at Argos, Sainsbury’s has seen growth in its sales and attributed success to its Nectar Price ...
Marketing Week3h
‘A celebration of who we are’: Inside the Boohoo ‘renaissance’
Following financial struggles and a change of leadership, Boohoo is reinventing itself and going back to its roots with a new ...
Marketing Week12h
‘Disrupt or be disrupted’: Zurich Insurance on why ‘every touchpoint matters’
With limited touchpoints to engage customers, Zurich Insurance’s CCO believes data can help build connections and fuel transformation.
Marketing Week18h
‘Great opportunities ahead’: M&S on why its festive ad reflects ongoing ‘transformation’
Three years into its transformation, Marks & Spencer is tapping into the magic of a family Christmas in a bid to enhance its ...