Campaign India - Advertising, Marketing, Media, Digital, PR News …
WEBSep 24, 2012 — Tata Capital tells viewers to keep the faith while striving for their goals. The three-film campaign draws parallels between its brand ambassador, cricketer Shubman Gill’s journey, and that of consumers, narrating relatable scenarios from their respective everyday lives. Advertising. Sep 27, 2024.
Blog: Remembering 'Mile sur mera tumhara', the song of united …
WEBAug 14, 2017 — An uplifting, soaring musical presentation that took all of India by storm. Knitting together, bonding together, the nation with one melody, one song. ‘Mile Sur Mera Tumhara …’ featured actors Kamal Hassan, Amitabh Bachchan, Mithun Chakraborty, Revathi, Jeetendra, Waheeda Rehman, Hema Malini, Tanuja, Sharmila Tagore, Shabana Azmi, Deepa ...
Blog: 25 years on, is McDonald's a success in India?
WEBSep 7, 2021 — This week, McDonald’s completed 25 years in India. How time flies! I can still remember when the first McDonald’s restaurant opened in Delhi in 1996. There was a Nirula’s restaurant at the corner of Basant Lok which made way for the new American eatery. Our Rediffusion office was in the same commercial complex, adjacent to …
Emami relaunches Fair and Handsome with SRK’s promise of ‘more’
WEBJul 4, 2013 — FMCG company Emami has relaunched Fair and Handsome, its fairness cream for men, with a new packaging and positioning. The TVC created by Situations Advertising features brand ambassador Shah Rukh Khan and went on air on 2 July. The stated objective of the campaign is to strengthen the brand's position in the men’s fairness cream category.
Living on a prayer: Cycle Pure Agarbatti at 75 - Campaign India
WEBSep 11, 2023 — Cycle Pure Agarbatti, the flagship brand under Mysuru-based NR Group, and one of the largest manufacturers of incense and prayer materials completes 75 years since its inception. As the legacy brand founded by N Ranga Rao in 1948 - now into its third generation of entrepreneurs, celebrates this milestone, …
‘It’s the Mahindra DNA that’s shown in the ad’ - Campaign India
WEBJan 23, 2013 — It’s basically the Mahindra DNA that is being shown in the ad and four to five of our key vehicles are good enough to portray the Mahindra DNA. It adequately and very emphatically brings out our value proposition. The value proposition is that Mahindra SUVs can bring to consumers an enhanced lifestyle. If they are interested in this lifestyle ...
Amazon India makes consumers want to see more
WEBMay 16, 2022 — Amazon India has brought back its ‘aur dikhao’ (show more) campaign to revive its proposition of a marketplace with a plethora of options available to its customers.. Conceptualised by Leo Burnett India, the film addresses multiple consumer expectations while shopping online and showcases the ease of shopping with Amazon India.
IAA Leadership Awards 2021: Bobby Pawar, Nandini Dias win …
WEBSep 25, 2021 — Among the 24 winners on the night were Bobby Pawar, chairman, chief creative officer, Havas Group, who won the IAA Creative Agency Leader of the Year; Nandini Dias, CEO, Lodestar UM, who won the IAA Media Agency Leader of the Year, and NP Singh, MD and CEO, Sony Pictures Network, who won the …
Olay India assigns digital mandate to Filter Coffee Co
WEBJul 8, 2021 — Filter Coffee Co has bagged the digital marketing mandate of Olay India following a multi-agency pitch. The agency will handle the brand's digital marketing and strategy along with social media management, content production, e-commerce content, strategy and curation across all platforms. Anuja Deora Sanctis, founder and …
India's top 100 brands: Few local brands make the cut
WEBAug 17, 2020 — The other big development in the top 100 sees Jio slip five places from number 30 to 35. Since the study was conducted, the tech company from Reliance Industries has got a slew of investments from global tech players like Google (ranked nine) and Facebook (ranked 41) and also announced the launch of several local products such as JioMeet, JioGlass and a low priced smartphone which could result ...